About Me
Hi, I am
Ashutosh Dhakal
Originally from Kathmandu, Nepal — currently based in Arkansas, United States. I am an MBA student with a deep enthusiasm for marketing, analytics and business strategy.
I independently research topics that genuinely interest me — brand strategy, consumer behaviour, pricing decisions and data analysis — and write up what I find in plain, honest language.
This blog is two things at once. For my readers it is an informational space. For me it is a learning platform — a place to think out loud and document what I am discovering along the way.
MBA Student
Arkansas State Univ.
Arkansas State Univ.
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Marketing Writer
Brand & Analytics
Brand & Analytics
3+
Degrees Earned
5+
Years Experience
2+
Blog Posts Published
NP→US
Nepal to Arkansas
What I Bring
Skills & Expertise
Marketing Strategy
Brand positioning, segmentation and strategic planning across product life cycles.
Market Research
Independent research using primary and secondary data sources with analytical frameworks.
Data Analytics
R programming, Excel and Google Analytics for data driven marketing insights.
Consumer Behaviour
Understanding why people buy, switch and stay loyal — and what drives brand preference.
Pricing Strategy
Price pack architecture, sandwich pricing, elasticity and brand equity based pricing.
Content Writing
Data driven marketing blog posts combining research, frameworks and clear analysis.
My Background
Education & Experience
1998 — 2026
Education Quality
Masters in Business Administration
3.7 / 4
Arkansas State University — 2023 to Present
Specialisation in Marketing and Business Analytics. Covers strategic marketing, corporate finance, market simulations and applied data analytics.
Master of Science in Marketing
3.5 / 4
Ulster University — 2021 to 2022
Consumer behaviour, digital marketing strategy, brand management and marketing research methods.
Bachelors of Business Administration
3.5 / 4
Tribhuwan University — 2014 to 2018
Foundation in business management, marketing principles, accounting and organisational behaviour.
2018 — 2024
Job Experience
Your Job Title Here
NEPAL
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Your Job Title Here
NEPAL
Company Name — Year to Year
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Your Job Title Here
NEPAL
Company Name — Year to Year
Replace this with your actual job description and key responsibilities.
Full Resume
Download or View My CV
Ashutosh Dhakal — Full CV
Marketing, Analytics & Business Strategy
Marketing, Analytics & Business Strategy
Get In Touch
Let’s connect and talk marketing
Open to conversations about strategy, analytics, collaborations or just a good brand debate.